Why we have what we have in our wardrobes and closets
4 Jun 2019
It's wardrobe (closet!) month! This month is all about wardrobes, what we wear, why we wear it, how to be intentional, and how to organise your wardrobe.
For those of you in the US, when we say wardrobe we mean closet. But we also mean wardrobe (ie, the collection of clothes we own). We use the word wardrobe for both the closet AND the collection of our clothes, just to be confusing for you, sorry!
We're starting off this special month with a little sneak peek into what's in our wardrobes. Why do we wear what we wear? Why are we keeping the clothes we're keeping? Do we need to change what's in our wardrobes?
If we understand the motivation behind what we do, it helps us to be much more intentional when it comes to future actions or behaviours.
Often we gravitate towards clothing that has previously made us feel great, safe and secure.
Lots of people find a style at age18-25, they enjoy it, feel confident and happy so they stick to that style and never change.
All-black wardrobes are often a default for people who don't know how to mix and match colour - they are safe.
Do we change styles based on advertising & exposure?
Exposure effect works on the basis that, the more you see something or the more you are exposed to something, the more likely you are to have a positive reaction.
A style keeps showing up again and again, advertising, people in your social groups etc, the look goes from being in your subconscious to your conscious mind and you'll end up giving it a go.
Dr. Jennifer Baumgartner :"You Are What You Wear: What Your Clothes Reveal About You."